Our Autumn/Winter 2018 #Redefiningyou Collection brings together global influencers and the world’s top hair gurus to share the looks, innovations and trends that are in, right now. We’re talking empowerment, individuality, a... read more

In 2017, the Schwarzkopf Professional® TrendLab was launched, an exciting venture that firmly places the brand in the digital era as they respond to viral trends in real time.  Fast-forward to today – for the first time ever ... read more

Schwarzkopf Professional® and Behind The Chair magazine teamed up for a photoshoot featuring three customized looks that were created by influencer Jeffrey Robert and our very own Ian Marszalek using IGORA® ColorWorx® INTENSE... read more

Throughout 2018, Schwarzkopf Professional® will celebrate their 120th Anniversary. With a BRAND NEW campaign – REinventing Hair – we can expect to see a year of inspiration as one of the world’s leading hair brands push creat... read more

Since its inception in 1997, there have been over 40 ESSENTIAL LOOKS® Collections, translating directional runway trends into wearable salon looks for hairdressers worldwide. It is an integral part of the Schwarzkopf Professi... read more